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The strategies I’m referring to are best summed up as populism, yes. The left vs right terminology originally referred to those who opposed or supported monarchy, respectively. In Weimar Germany those who opposed the political establishment in favor of working class movements were considered socialist, irrespective of their other beliefs.
What I’m saying is that as capital S Socialism gained popularity among the working class, fascist movements appropriated the Socialists populist methods, taking advantage of the work that Socialists had already done in organizing working class opposition to the political establishment. The majority were not ideologues, they simply knew the status quo was not serving them and were looking for explanations, which at one point only Socialists were providing (though arguably not very effectively). That’s when fascism emerged to provide an alternative explanation; one which was not a threat to the wealthy and powerful, and played into the deep-rooted prejudices of the time.
Fascism emerged as an appropriation of revolutionary left strategies in service of right-wing ideology. That’s why the Nazis adopted the name “national socialists.” At the time the word socialist was used to refer to pretty much any populist working class movement. Blaming communists for fascism is a bit like seeing one of those spiders that mimics ants and blaming the ants.
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